LAUREN REBEKAH JONES
CREATIVE | PRODUCTION | MARKETING
about
Hi. I'm Lauren.
I'm a seasoned marketer who's worn a lot of hats throughout my career.
Writer. Director. Content Marketing. Creative Director. Brand Developer. Public Relations. Designer. Videographer. Film Director. Video Editor. Producer. Social Media Marketer. Web Designer. Strategist. Internal & External Comms. Photographer. Journalist. Advocate.
So, when people ask me what I do, I simply say:
I'm a storyteller.
I lead creative & content marketing teams that produce award-winning results. From brand and campaign development to all things print, digital, social media and video, I'm a powerhouse of strategic and complete integrated marketing creative and content.
The best part? I love what I do.
production highlights
my roles: writer, scripting, director, producer, editor/editing overseer + additional promotions creator/lead, and more
Why me?
03 experience
2022-2023
Director of Marketing (Content)
2019-2022
Head of Content Marketing
2017-2019
Content Marketing Manager
2015-2017
Marketing Coordinator
2013-2015
Domestic Violence Advocate
Marketing & PR Specialist
2011-2013
Editor, Videographer, Photographer, Journalist
Waystar, Inc
I lead a team of content managers, creators and strategists in developing and executing brand and marketing campaigns for one of the fastest-growing healthcare software technology companies in the U.S. Through thoughtful strategy, I lead the tone, voice and creative copy initiatives for integrated campaigns to break through the noise of the competition and stand out.
Wellstar Health System
I manage a strong team of content developers in the areas of written, digital, social media and video content to promote the largest health system in Georgia. I specialize in bringing various sub-content creators together to bring fully integrated marketing concepts to fruition with successful results.
Harbin Clinic
I created and promoted campaigns for Harbin Clinic, Northwest Georgia's largest physician-owned multispecialty medical clinic. I managed a small team of content creators to bring Harbin’s marketing efforts to life through print, digital, video and social media spectrums with an emphasis on targeted copywriting and integrated campaigns.
Rome-Floyd Parks & Recreation
I promoted services and programs through print and digital media. I built and maintained the department's three websites, promoted events through social media and email marketing. I also planned and orchestrated events and liaised with local media outlets to market various programs.
Hospitality House for Women, Inc.
At Rome's Domestic Violence Shelter Program, I served as the Outreach Advocate, helping DV victims throughout Northwest Georgia overcome obstacles and become self-sustainable. I also promoted the cause locally through print and social media, website development and public speaking. Additionally, I regularly communicated with local media outlets to ensure our information got to the public.
Rome News-Tribune
I worked as Education Editor and web editor, as well as covered the local events and both hard news and feature stories. I also managed social media, took photos of events, shot videos and edited them for upload.
2023-present
Senior Director of Content Marketing
04 education
2011
Berry College
Bachelor of Arts | Communication
I earned a degree in Communication with two concentrations - Journalism and Visual Communication, and also focused in Women's Studies and filmmaking. While at Berry I worked as a reporter for the campus newspaper and an editor for the Cabin Log Yearbook. I also worked for three years in the office of Financial Aid in a customer service position.